My Values Are Important …. Most of the Time

 

In August of 2009, I mused in my blog “Consistent Messages – The True Source of Inconsistency” about whether or not the messages we broadcast to the world are in resonance with our values and actions.

One of the things I discussed was in regards to a national supermarket chain and their inconsistent message around plastic bags, announcing that they did not want their customers to use them.  The reason was because the environment was important to them and this was one way they were demonstrating their commitment.  To accomplish this, they would begin charging 5 cents per bag moving forward. 

The reason they selected 5 cents was that in fact they only wanted to lightly discourage people from buying them without offending anyone.  They didn’t in fact want you to stop as the signs in the supermarket suggested and I thought the inconsistency between message and intention was amusing.

I was listening to a spokesperson on the radio this morning from the same supermarket chain describing why the chain offered the bags free of charge to customers during the holiday season and had extended the free bag offer for the time being.

As she explained all the reasons why they did this, despite their promotion of commitment to the environment, she mentioned one thing repeatedly:

Customers are going to the other supermarket that offers the bags free of charge all the time.

The spokesperson then summed it all up with a choice of words that I found interesting.  This is a direct quote:

“In the end, it comes down to the business.”

As a business person myself, I agree that bottom-line financials are important.

However, when one promotes through advertising, in-store signs, etc., that they are committed to the environment, perhaps they should change the message to read:

We will do our best to be committed to the environment by keeping plastic bags out of landfill but if you don’t like that, that’s ok with us also.  We don’t want to offend you and lose your business.

Or, to put it another way:

Our values are negotiable.

Are your values negotiable?

If you say they are not, how do you know?

In service and servanthood.

Harry

To read my detailed blog “My Values Are Important … Most of the Time”, please click here.

 

Addendum: In March of 2010, the same supermarket chain announced that they would offer customers plastic bags free of charge for the foreseeable future.  The reason given?  The competitor was doing it.   Their values are for sale.

Accountability and Authenticity

As I dressed this morning, I donned a pair of jeans and a yellow polo shirt and prepared to meet the day - nothing significant to report there.

However, to a small band of entrepreneurs in New York in the late 90’s to early 2000’s, Tuesday was Yellow Shirt Day.

Every Tuesday, my team and I would all wear yellow shirts and would go for a walk during our lunch break and compliment other people who wore yellow shirts.  The reaction from strangers on the streets of New York covered a broad spectrum, ranging from humorous to angry.

The co-founder of Yellow Shirt Day, Narender Nath, was killed in the World Trade Center less than a year later during the horror of 9/11.

Narender came to mind this morning as I realized I was wearing a yellow shirt on Tuesday and I thought about how he lived his life versus how the media tells us we should live.

The media encourages us to focus on the disaster all around us under the guise of informing us.

If only we could get some breathing room from all of this gloom and doom, we reason, then we could be more true to ourselves.

Narender looked at this challenge differently.

He knew that if he waited for the opportunity to be authentic with himself and with others, he would wait forever and would be incredibly frustrated as he waited.

Narender believed that our world is what we believe it to be.

The media wants us to believe it is all coming apart.

Narender believed it to be one of unlimited opportunity for living, loving, learning and leaving a legacy.

I know you believe this also.

As many experts say and as Narender practiced:

When you change the way you look at things, the things you look at change.

Yes, it is an overused statement.

But perhaps it is overused because we still haven’t learned the truth within it and so we need to keep hearing it.

How do you see the world today?  How badly would you like to see it in a different light?

Look around you – there are many people who are ready to collaborate with you to create that world.

Yours in service and servanthood.

Harry

PS – A guy by the name of Mike walked into the coffee shop as I was writing this.  He was wearing a yellow shirt also and so I couldn’t resist introducing myself and telling him the story of Narender and Yellow Shirt Day.  As he left, he laughed and said “maybe we can start Yellow Shirt Day where I work”.  That would be cool, Mike!

It sometimes doesn’t take much to influence someone else in a positive way.

Simple actions touch hearts and in turn influence minds.  Whose heart are you touching today?

For more detailed musing about Accountability and Transparency, please click here.

Consistent Messages – The True Source of Inconsistency.

I noticed a sign on a cemetery gate as I drove by it the other day.  In large letters it read “VISITORS ONLY”.

As I read it, I thought “well, there are only two types of people of interest here”:

• The people who stop by to pay their respects are just visiting and have no intent of moving there permanently … at least for now.
• The people who are buried there have no intention of leaving.

So who does the sign apply to?

I laughed and drove on.

We laugh at the inconsistency or humor of signs that we read that weren’t intended to be funny.

But perhaps if we look inward, we might stop laughing.

Do the signs that we project make sense?

Do we say one thing to someone but inwardly say something else to ourselves?

When it comes to inconsistencies, it is easy to find examples of them in others.

I wonder though if the greatest inconsistencies that we see are in fact mirrors of inconsistencies within ourselves.

It is easy to observe, laugh and muse at the inconsistency of many things and people in this world.

But before we do this, let’s make sure we are consistent with ourselves and the message we promote to ourselves and others.

Now if you will excuse me, I have some inconsistencies to iron out.

Yours in service and servanthood.

Harry

For the longer version of “Consistent Messages – The True Source of Inconsistency”, please click here.